STARTING YOUR NEW BUSINESS - DEVELOP ALL YOU NEED

Tickets
From ₦ 195,000.00 to ₦ 220,000.00
Tickets ×
Live-Online Training:
₦ 195,000.00 195000.0 NGN
Classroom Training:
₦ 220,000.00 220000.0 NGN

Live-Online Training: N195,000.00
Classroom Training: N 220,000.00
3 - 4 participants: 5% discount
5 or more participants: 10% discount

(Available also for Customised Training by Duration, Venue & Fee) 

Programme Logic

  1. Problem
  2. Solution
  3. Value
  4. Marketing/Traction
  5. Competition
  6. Vision
  7. Investments/Funding
  8. Exit Strategy

Course Contents

DAY ONE

Problems Your Own Product/Service Will Solve

Features of the Product/Service

Your Critical Activities and Measures

Entry Assessment

Can You Make Customers Feel Better?

Your Passion

Your Economic Reality

Your Unfair Advantage

Your Success Fundamentals – the Headstarts

The Business Model:

  • Process Infrastructure focus
  • Customer Relationship focus
  • Innovation focus

Product/Service Design:

  • “pain-killers” design
  • “good-to-have” design
  • “never-experienced” design
  • “custom-made” design

Product/Service Value:

  • functional
  • emotional
  • life-changing

Paths to the Customer Segments.

DAY TWO

Your Marketing Pursuit:

  • Innovation focus
  • aggressive
  • genteel
  • current competence levels

The Pricing of Your Product/Service Categories:

  • staple
  • expandable

The Cost Structure:

  • fixed assets
  • variable assets

Who Has Your Money?

Funding Your Future:

  • Turnover
  • Gross margin
  • Fortress balance sheet

Random Walk through the Processes

Marketing Communications Plan.

Your Exit Strategy

Date & Time
Thursday
February 27, 2025
Start - 8:30 AM
Friday
February 28, 2025
End - 3:00 PM Africa/Lagos
Location

Tom Associates Training

5/7, Alade Lawal Street, Opposite Anthony Police Station, Off Ikorodu Road, Anthony Village,
NG-LA
Nigeria
+234 817 859 1654
+234 809 276 3968 | +234 810 365 2225
tomassociatestraining@yahoo.com | info@tomassociatesng.com
Get the direction
Organizer

Tom Associates Training

+234 817 859 1654
+234 809 276 3968 | +234 810 365 2225
tomassociatestraining@yahoo.com | info@tomassociatesng.com